Mobile Commerce Insider Featured Article

August 20, 2014

GoCoin to Handle Bitcoin and Emerging Altcoins

GoCoin, which labels itself as the first international payment platform for bitcoin and emerging digital currencies, has released a Click-to-Bill feature designed to make it easier for merchants to accept digital currency.

GoCoin makes it easier than ever for online and retail merchants to accept bitcoin, litecoin, and dogecoin at checkout. With this platform, merchants will now be able to create invoices and request payment through email or text messages from their GoCoin dashboard.

For customers that want to receive SMS invoices, the transaction is initiated when they get an alert on their mobile device linked to the bill. By clicking on the link, their bitcoin wallet is launched, allowing them to choose their preferred currency and make the payment.

The company has integrated some of the more popular open source plug-in library for e-commerce shopping carts to give GoCoin a wide range of platforms to carry out their transactions. They include: WooCommerce, Magento, Prestashop, VirtueMart, ZenCart, OpenCart, OSCommerce, and UberCart. Merchants that want to generate custom WYSIWYG forms for their billing can use the GoCoin API.

"Consumers are getting more accustomed to alternative forms of payment, and with SMS billing we're helping merchants replicate the online experience with in-store commerce and account top-ups," said Steve Beauregard, co-founder and CEO of GoCoin.

The company wants to make it clear that it is not an exchange and does not offer the ability to purchase digital currency as part of the service it provides. It also does not process other forms of payment outside of altcoins, which means if you want to use a credit card you have to find another service provider.

Proponents of digital currency see it as the future of commerce because more people are conducting financial transactions online. As bitcoin and other currencies continue to mature, the low cost of transaction fees and global availability will be some of the more positive aspects of the currency that will drive it toward higher adoption among global consumers.

Edited by Maurice Nagle

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