|[November 08, 2017]
Treatail Launches Industry-First Deal Making Ecommerce Platform
Inc. today announced a new way to shop online with the
launch of its ecommerce buying platform that enables consumers to
request discounts for desired goods. This first-of-its-kind platform
gives online shoppers the ability to propose a lower price on the "view
cart" page of any retailer's website. Treatail then provides retailers
the opportunity to accept or counter any consumer deal. Treatail thus
allows customers to receive unpublished, personalized deals, while
retailers benefit by increasing conversion rate, reducing cart
abandonment, and streamlining inventory.
Founded in 2016 by Adam Selsby, a former online retail business owner,
Treatail's browser plugin is an easy and effective way for consumers to
communicate directly with retailers. Retailers can move inventory by
accepting discount requests for items in their store without diminishing
the value of their brand.
"With Treatail, we're trying to completely change the way people shop
online," said Adam Selsby, CEO and founder of Treatail. "When I
was running my online retail business, I discovered my conversion rate
was nearly 100 percent when a customer made direct contact to request a
discount. The margin and inventory were there, but not enough consumers
had the awareness, much less a tool to start that conversation. We want
Treatail to be the conduit that connects shoppers and retailers to
create better deals for consumers and increase sales for retailers."
Currently, cart abandonment represents a large missed opportunity for
ecommerce retailers, with more than three out of four carts being
abandoned, according to a report by Statista.
A study by FuturePay
showed that price and unexpected costs are the top two reasons consumers
abandon their cart. Treatail aims to bridge that gap to allow consumers
to be more in control and secure the products and services they desire.
"Treatail delivers balanced benefits to both buyers and sellers," Selsby
said. "Online retail can be too complicated, and I think consumers
express their frustration with their high rate of cart abandonment.
Treatail is simple - let customers directly reach retailers and request
the price they are willing to pay."
Treatail is currently available as a browser plugin for Chrome and
Firefox, with mobile apps for iOS and Android (News - Alert) coming in the fourth
quarter of 2017. The platform currently works on any retailer website
with a shopping cart. Consumers can install the browser plugin by
Treatail is an online shopping platform where customers engage
sellers at their online storefront. Its mission is to drive an increase
in commerce through facilitating efficient, purchase-related
communication between buyers and sellers. Headquartered in Chicago, IL,
the company was founded in 2016 by Adam Selsby and a team of experienced
entrepreneurs, retail experts, and veteran Chicago angel investors. For
more information visit us at www.treatail.com
and follow us on Twitter (News - Alert) @Treatail.
View source version on businesswire.com: http://www.businesswire.com/news/home/20171108005164/en/
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