|[November 07, 2017]
Samsung Celebrates the Launch of New Chef Collection Line of Premium Built-In Appliances
Samsung (News - Alert) Electronics America, Inc., America's fastest growing appliance
brand, today announced the launch of the new Chef
Collection line of premium built-in appliances. Merging elegant
design and industry-leading technology, Chef Collection brings Samsung's
most innovative and popular home appliance features to the premium
This press release features multimedia. View the full release here:
Samsung Celebrates the Launch of New Chef Collection Line of Premium Built-In Appliances (Photo: Business Wire)
According to recent research by Houzz, the leading platform for home
remodeling and design, the top reason homeowners renovate their kitchens
center around personalizing the space, whether it's a recent home
purchase, updating an older kitchen, or finally having the financial
means to upgrade. Chef Collection reflects the aspirations of a new
generation of state-of-the-art homeowners who look to the kitchen not
just as a room to cook in, but as a sophisticated reflection of who they
are. The line includes exclusive chef-inspired features in a premium
full suite of wall ovens, cooktops, pro range, dishwasher, and
refrigerators, including the industry's first fully integrated 42"
Built-In 4-Door Flex model.
"The kitchen is the room we connect and spend time with family and
friends. It's where we relax, celebrate, nourish and create," said John
Herrington, Senior Vice President, General Manager of Home Appliances,
Samsung Electronics America. "With its beautiful design and surprising
technology, Chef Collection enable and inspires these important moments
in our lives."
To explore consumer trends and dynamics in the kitchen, Samsung invited
Houzz to share recent insights and research at Samsung 837 in New York
City today to celebrate the launch of the Chef Collection line. Among
Houzz's key findings:
Homeowners are spending more than ever on home renovations,
particularly first-time homeowners and Millennials (ages 25-34). First
timers who bought their home in 2016 spent $33,800 on average, 22
percent more than the year prior.
Over a quarter of homeowners (28 percent) consider integration of
smart technology very important to their renovation. This is
especially true for first-time homebuyers, 35 percent of whom cite
smart technology as very important to their home renovation decisions.
Kitchens are opening up more, making design more important than ever.
More than half (51 percent) of kitchen renovators on Houzz say they
are connecting it more seamlessly to an adjoining room, while 20
percent are opening it to the outdoors.
Samsung Chef Collection - Elegance, Style and
Technology in the Kitchen
The Samsung Chef Collection is the perfect combination of design and
technology with the performance features that consumers expect. From
flush mounted wall ovens, to beveled edges on the cooktops and LED
illuminated knobs that can easily be seen from across the room - Chef
Collection's modern, simple and sleek look brings a new level of
elegance and style to the kitchen. And this is especially important
given the trend of larger and more open kitchens as the hub of the home.
All models are available in stainless or matte black stainless steel
that complements the design of modern kitchens today. The refrigerator
and dishwasher are also panel-ready so they can be customized to the
specific aesthetic tastes of the homeowner as design preferences change
Chef Collection also packs technological innovations that elevate the
kitchen experience. All appliances in the line are Wi-Fi or Bluetooth
enabled for connected control whether at home or afar. The Samsung Chef
Collection 4-Door Flex™ Built-in Refrigerator features three View Inside
Cameras to enable the user to see what's inside. Now, homeowners can
take stock from the farmer's market of how much milk is left or see if
they have any lemons in the fridge via an app on their smart phone. The
4-Door Flex™ also includes Flex Zone™, a compartment which can easily
convert from fridge to freezer with four temperature settings. Flex
Zone™ can be set to freezer mode, enabling kids at a birthday party to
easily access ice cream since it is positioned at kid-level height,
versus other refrigerators in which the freezer is located at the top.
When Flex Zone™ is in fridge mode, wine can be chilled for a weekend
dinner party. It's the perfect feature for a home entertaining
Chef Collection cooktops and range hoods feature bespoke cooking
features that inspire the inner chef, whether it's a 5-course,
5-ingredient, or 5-minute meal that's being planned. Virtual Flame
technology on the induction cooktop illuminates when it is turned on,
giving the visual look and feel of real flame. Bluetooth enabled hoods
automatically connect to the Chef Collection pro range and cooktop
models, turning on in conjunction with the surface so home cooks don't
even need to think about it. In addition, Chef Collection offers
Samsung's exclusive Flex Duo™ Oven with smart divider. This feature can
convert the oven compartment into two separate independent convection
ovens that cook multiple dishes at different temperatures at the same
time. These simple enhancements have big pay offs for modern homeowners
An Easier Installation Process
Samsung has been championing growth and expanding the built-in category,
from the launch of its first built-in line, to the acquisition of Dacor,
which both happened last year. Knowing that installation time and repair
work are major pain points for installers, Samsung set out to make the
process easier than ever with Samsung Chef Collection. Less cumbersome
packaging solutions and time-saving features like pre-drilled holes and
easy leveling make installation faster. Installers can run
Wi-Fi-enabled, remote diagnostic checks to ensure the appliance is
functioning properly and help reduce repeat visits for repairs.
The complete line of Samsung Chef Collection built-in appliances are now
available at retailers nationwide.
For more information about
Samsung home appliances, visit http://www.samsung.com/chefcollection.
About Samsung Electronics America, Inc.
Headquartered in Ridgefield Park, N.J., Samsung Electronics America,
Inc. (SEA), is a recognized innovative leader in consumer electronics,
mobile devices and enterprise solutions. A wholly owned subsidiary of
Samsung Electronics Co., Ltd., SEA is pushing beyond the limits of
today's technology and providing consumers and organizations with a
portfolio of groundbreaking products in appliances, home entertainment,
Internet of Things, mobile computing, smartphones, virtual reality,
wireless infrastructure and wearables, in addition to offering leading
content and services related to mobile payments, 360-degree VR video,
customer support and more. Samsung is a pioneering leader in smartphones
and HDTVs in the U.S. and one of America's fastest growing home
appliance brands. To discover more about Samsung, please visit www.samsung.com.
For the latest Samsung news, please visit news.samsung.com/us
and follow us @SamsungNewsUS.
View source version on businesswire.com: http://www.businesswire.com/news/home/20171107006163/en/
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